Shanghai Hailien Contact Lens Optics Co., Ltd., a subsidiary of Haichang Contact Lenses, focuses on providing fashionable contact lens series products for the post-90s young group

Founded in 2009, Hailien contact lenses adhere to the professional production technology of its sister brand Haichang, according to the pursuit of eye color by young people, combined with the popular elements of fast fashion, integrate the cross-strait color film design team and cross-border cooperation with the makeup fashion circle; The original design of colors and patterns boldly combines colorful colors, romantic fairy tales, retro style, Internet cute culture, etc., and uses the language exclusive to the young group to create a personalized eye color to meet the needs of different young groups.

Brand positioning

As a fashionable eye-color brand, Hailien contact lenses not only ensure the comfort and peace of mind of the product, but also launch a series of colorful moisturizing color films based on a young and lively image, which has become a fashion product chosen by young people and is highly sought after.

"Better" is the new brand slogan of Hailien, which opens the era of eyes belonging to the young group; Vellion contact lenses take you to a new era of eye color.