Ningbo Futian Group Co., Ltd., one of the top ten brands of gloves, was established in 1995, a famous trademark in Zhejiang Province, a famous brand product in Zhejiang Province, specializing in the research and development, manufacturing and sales of gloves, toe socks and their industrial chain products
Since its establishment in 1995, after years of hard work, Tomita Group has become a well-known trademark brand enterprise in the glove industry, and is the president of the China Glove Association and the honorary president of the Hong Kong Glove Chamber of Commerce, as well as the host unit of the National Standards Committee for the formulation and revision of glove standards.
Tomita's basic business
In addition to the main glove industry, more than 10 companies under its umbrella, design industry, investment, trade, finance, real estate and agriculture and other fields, distributed in Zhejiang, Jiangsu, Henan and Guangdong, headquartered in Ningbo.
Transformation target business
After summarizing research and the strategic guidance of experts and scholars, Futian's future development will be locked in three major target undertakings: Shangqiu China Glove City, Ningbo Fugang Mall and China Law City. Except for the Law City project, which has not yet been implemented, all others have been built and operated.
Stabilizing foreign markets:Continue to expand trade with other professional importers, from OEM to independent brand creation to brand output, and carry out brand operation in the international market. We have set up sales subsidiaries and agent offices abroad, and have continuously expanded the sales of our own brands through the localization of sales talents. According to the culture and customs of the local country, choose the right way to promote your brand. Integrate multiple glove manufacturers for brand output.
Increase the promotion and maintenance of the domestic market:The domestic mainly adopts monopoly chain operation, regional general agent general distribution model, franchise monopoly model, and large supermarket store-in-store special distribution model to build a domestic brand.
At present, the company has formulated a plan to open 500 Tomita brotherhood chain stores in large and medium-sized cities across the country, first tested in the Yangtze River Delta region, and has opened six chain stores in Ningbo. The design of the store is relatively novel, highlighting the personality, the glove series, the socks series, the jewelry series and other products are complete, and the brand standard of "four modernizations and four characteristics" is implemented to the various operating systems and the entire marketing channels and terminals: standardization, name optimization, personalization, completeness, convenience, professionalism, functionality, and innovation in one. Strive to be the first glove brand in China. And with good delivery service and quality tracking service to gain consumer recognition, so as to further promote the Tomita brand.
At the same time, the entire Tomita Group embodies and deduces the core values in any marketing advertising activities, that is, from raw material procurement, product research and development, packaging design, TV, newspaper and radio advertising, posters and flags and other POP advertising, promotional items, news hype, advertorials, channel strategies, terminal vividness, street promotion to after-sales service, and even every media interview, communication with customers and other opportunities to communicate with the public and consumers, the core value of the brand must be deduced.
