Foshan Loulan Household Products Co., Ltd., founded in 1993, is a famous trademark in Guangdong Province, and its products are known for their exquisite details
Foshan Loulan Household Products Co., Ltd., formerly known as Foshan Fangyuan Ceramics Co., Ltd., was established in 1993. Its ceramic tile brands include Loulan ceramics, KIKI ceramics, macchiato ceramics and other big brands, and its products are exported to the world. In 2012, Loulan Home Furnishing Network was established to enter the e-commerce industry. There are more than 200 experience stores and more than 30 large warehouses across the country. In 2014, the company moved to Foshan National Torch Innovation and Entrepreneurship Park to build an exhibition hall of more than 10,000 square meters and an e-commerce center of 2,000 square meters.
Loulan is a well-known brand of ceramic tiles earlier in China, years of hard work and precipitation has achieved the status of Loulan international famous brand, has introduced the world's first-class production lines, precision instruments and raw materials from Italy, brought together famous design masters from home and abroad, and even the designers of Mercedes-Benz cars also designed tiles for Loulan.
LOLA now has: porcelain wood, porcelain stone, porcelain rhyme three antique brick series, full glazed ceramic tile - neolithic series, polished tile series, porcelain tile series, mosaic kiki series, more than 3,000 kinds of products, each of which has its own unique characteristics. In 2007, Loulan porcelain wood floor series won the "New Product of the Year", it imitates the texture of precious wood species in nature, through the carving of small details such as concave and convex surfaces and moth-eaten effects, so that the porcelain wood floor has a more solid wood feeling, once it comes out, it has become the focus of attention of the whole industry, and even Italy, a ceramic powerhouse, has to keep up with Loulan. Loulan porcelain stone series, cloning natural stone, can not distinguish which is the stone and which is the Loulan product by sight and touch alone. The porcelain rhyme series encompasses the cultural styles of various countries, and the exquisite original edges show the historical flavor of the origin. Not only that, Loulan also pioneered China's largest 1-meter×1-meter glazed antique brick, and a new product is launched every 12 hours. It can be said that the exhibition hall of Loulan is a small ceramic exposition.
In 2012, Loulan Home Furnishing Group launched the whole network strategy, adopting the O2O marketing model combining online and offline, and completing the distribution, channel construction and distributor management through the network. Display first-hand information such as corporate dynamics, new product releases, etc., and provide consumers with trusted, high-quality, multi-brand online home furnishing products. In the same year, Loulan Home Furnishing officially opened its direct store in Los Angeles, USA, and the international strategy was fully launched.
