Hunan Yingke Interactive Entertainment Network Information Co., Ltd. is the first to create a live broadcast star model, a mobile social application based on live video

Yingke is a mobile social application based on live video, focusing on the concept of amateur live broadcast, creating a precedent for "national live broadcast". Users only need to take out their mobile phones and open Yingke to live broadcast with one click, allowing users on all platforms to watch, like and chat anytime, anywhere, and open a new mode of live social broadcasting. You can also invite friends to watch by sharing to the circle of friends, Weibo, and WeChat, and release your own excitement.

As the first echelon in the field of live broadcasting, Yingke created a precedent for live broadcast star mode, and in March 2016, Yingke became the general title of BIGBANG's China concert, and in early April 2016, it joined hands with Hunan Satellite TV "I am a singer" peak night. In May 2016, Ma Dong brought the Dirty Sky Group to settle in Yingke, which caused heated discussions in the society. Wade, Owen, Luo Zhenyu, and Locke Jiahui have successively settled in Yingke Live. In August 2016, a number of Olympians, including Fu Yuanhui, made their debut in Yingke's live broadcast.