Based on UC, a leading mobile Internet company, and AutoNavi, a leader in Internet maps, Alibaba Mobile Business Group is established by integrating the relevant advantageous resources of Alibaba Group, and owns a number of industry-leading mobile Internet products and platforms such as UC, AutoNavi Map, WhatsMiner Search, Ali Games, Ali Literature, PP Assistant, etc., to provide users with multi-field and all-round mobile Internet services, and create a new ecology of information services and travel services.
UCIn 2004, the mobile browser was redefined through the cloud architecture, allowing many Chinese users to access the Internet on their mobile phones for the first time, and it is the only remaining mobile Internet brand in the industry. In June 2011, UC released a new self-developed mobile browser kernel - U3, becoming the first browser company in China with complete kernel capabilities, committed to providing broadband Internet and ultra-fast mobile phone browsing experience in the era of smart phones. In the past 12 years, UC has been self-transcending and realized the platform leap from feature phones to smart phones. In 2015, UC released UC Toutiao, a personalized information flow product based on big data recommendations. In the context of the transformation of the information industry from "people looking for information" to "information looking for people", UC will be upgraded again to create a new media platform supported by big data around "universal UC" and "UC that understands you". In August 2016, "UC Browser" was officially upgraded to "UC", developing in the direction of "big data new media platform", and launched the independent information application "UC" Toutiao.
ShenmaIt is Alibaba's mobile search brand, committed to creating a convenient, fast and open mobile search experience for users. After more than two years of development, SHEMAR Search has exclusively launched the mobile search interactive product - Blu-ray mode and reached strategic cooperation with many mainstream mobile phone manufacturers in China. Relying on the resource advantages of UC and Alibaba, SHEMAR Search currently has a market share of 20.8% in the domestic mobile search market, ranking second.
Ali GamesIt is the game business brand of Alibaba Group, focusing on making games and players better connected, and is committed to serving players to better enjoy the entertainment brought by games, so that there is no difficult "microphone" game in the world.
In January 2016, Ali Games was officially established, and "Jiuyou" was integrated into Ali Games as its first business division. Founded in 2009, after 7 years of development, Jiuyou has become one of the largest game intermodal publishing platforms in China.
In August 2016, Alibaba Games established the "Da Xuan Distribution Division", based on Alibaba's marketing, advertising, communication, channel and big data resources, integrating industry-wide resources, empowering partners, and realizing the upgrade from "people looking for games" to "games looking for people".
In October 2016, Alibaba Games established the "Overseas Business Center" to work with UC International Business Department to help Chinese game companies better internationalize and become an important entry point for international game companies to enter the Chinese market.
On October 31, 2016, Ali Games became an important business unit of Alibaba Culture and Entertainment Group (in preparation), working with Youku Tudou, UC, Alibaba Pictures, Ali Music, Ali Sports, Ali Literature, as well as Alibaba Cloud and Inovance platforms to provide partners with all-round and three-dimensional services in cloud services, big data, IP (copyright), integrated marketing, traffic, internationalization, etc.
Ali LiteratureIt is a cutting-edge mobile reading open platform. It is an Internet culture and entertainment brand under Alibaba Group, with the mission of satisfying everyone to enjoy the fun of reading anytime and anywhere, and creating an online literature platform that best understands the needs of users. The products and business forms under it include but are not limited to the original literary platform, reading client, UC book city open platform, etc. According to the "2016 China Mobile Reading Market Research Report" released by BigData-Research, a third-party data agency, by the end of 2016, in terms of the number of monthly active users of mobile reading APP, Shuqi Novel ranked among the top three in the industry with 23.176 million people, and in terms of user satisfaction, Shuqi Novel has become the mobile reading APP with the highest satisfaction in the hearts of users. Relying on content production, Ali Literature will reach strategic cooperation with a large number of well-known writers and potential writers, as well as powerful content producers, and establish an open ecology related to the literary industry from multiple perspectives such as digital content reading, digital content dissemination, copyright derivation, and fan economy. The 6% penetration rate ranks second in the industry. Relying on content production, Alibaba Literature will reach strategic cooperation with a large number of well-known and potential writers, as well as powerful content producers, and establish an open ecology related to the literary industry from multiple perspectives such as digital content reading, digital content dissemination, copyright derivation, and fan economy.
PP AssistantIt is a leading mobile application distribution platform in China, and supports the download, installation and management of software, games, wallpapers, and ringtone resources of Apple iOS and Android systems. Relying on Alibaba's big data as the core foundation, PP Assistant uses big data to practice panoramic and precise distribution, so as to provide users with more accurate and personalized services; At the same time, it has built a powerful Ali mobile application distribution matrix system, integrating multiple channel resources such as Alibaba's Taobao mobile assistant, UC browser, and Shenma search, with the characteristics of multi-channel distribution and precise distribution. As of January 2016, PP Assistant has more than 150 million Android users, more than 160 million iOS users, and more than 160 million iOS users.
Pea podsIt is the leading Android app store in China. In July 2016, Wandoupod was officially merged into the Alibaba Mobile Business Group. Since its release in 2010, it has always adhered to the value of "the most complete app game library, the fastest update, and the most accurate search results", and has successfully helped 500 million users discover a bigger and better world. Since its launch in 2010, it has always adhered to the value of "the most complete app game library, the fastest update, and the most accurate search results", and has successfully helped 500 million users discover a bigger and better world.
In terms of internationalization, UC Univision has become a new generation leader in China's Internet industry. Since 2010, the company's international business has served more than 150 countries and regions, and released products in 11 languages. At present, UC Browser has more than 100 million overseas users, and is in a leading position in the market in many regions around the world. UC Browser is not only the second largest mobile browser in the world, but also the most popular mobile browser in Asia, as well as the largest mobile browser in India and Indonesia, with market shares of 55.4% and 47.5% respectively.
Alibaba Mobile Business Group has been focusing on mobile Internet business innovation, and is committed to building a simple and reliable mobile Internet information service platform, using technology and data to create variables.
