Xiamen Meitu Technology Co., Ltd., a well-known brand in the image processing software industry, owns a series of software and hardware products such as the Meitu App, BeautyCam, Meitu Mobile, Meipai, Beauty Camera, and Trendy Selfie

Founded in October 2008, Meitu is a leading mobile Internet company in China, and has created a series of software and hardware products around the Meitu App, Beauty Cam, Meitu Mobile, Meipai, Beauty Camera, and Trendy Selfie, which not only allows users to easily realize the beauty of their images, but also makes the selfie culture deeply rooted in the hearts of the people.

At present, Meitu's mobile products have covered more than 1 billion devices worldwide, and the number of users has exceeded 18 countries and regions. According to the latest data provided by App Annie, in the "Top 10 Global Mobile App Developers Ranking", Meitu ranks eighth in the world with image beautification and social networking as its core products.

In addition to its headquarters in Xiamen, China, and offices in Beijing, Shanghai, and Shenzhen, Meitu's localization teams are located around the world, such as Silicon Valley, Los Angeles, London, São Paulo, Mexico City, Tokyo, New Delhi, Singapore, Taipei, and Hong Kong.

Meitu's investments are mainly distributed in five areas: imaging technology, young users, international social networking, O2O in the beauty industry, and imaging intelligent hardware. Meitu has invested in Liangfengtai, which focuses on intelligent image recognition and visual interaction technology, echo, Faceu, and Wecut, which focuses on young users, Migme, which focuses on international social networking, Meiyuan, a platform that focuses on O2O in the beauty industry, and Vision Technology, which focuses on intelligent hardware for imaging technology.

In June 2016, Meitu released two new products, the Meitu M6 camera phone and the V4s camera phone, as well as the Meitu mobile phone operating system MEIOS3. At present, the total number of Meitu beauty selfie products (Beauty Camera, Beauty Camera, Trendy Selfie, and BeautyPlus) worldwide has reached 724 million, and the total number of photos generated by the Meitu selfie line products is 210 million per day.