A well-known computer hardware manufacturer in Taiwan, known in the industry for its cooling technology, mainly engaged in radiators/cases/power supplies/keyboards and digital peripherals
COOLER MASTER was founded with the goal of providing the best cooling solution in the industry. Now 15 years after the company was founded, we continue to uphold this original intention and continue to provide products and services as a world leader to provide complete solutions for companies with thermal problems.
In achieving this goal, COOLER MASTER provides products that fully meet the needs of our customers in terms of performance, performance and quality, and we are committed to being a long-term trusted partner for our customers, and we insist on doing our best in the field of heat dissipation, building our brand through excellent technology, sophisticated design and excellent service.
COOLER MASTER currently has a complete cooling solution. Products include heat sinks, fan housings, enclosures, power supplies, hard disk enclosures, laptop heat sinks, whether in computers, industrial machinery, telecommunications equipment and other devices.
COOLER MASTER's dedication to quality is proven by the successful ISO9001 of our manufacturing plant in Taiwan. The second and third factories in the mainland are also in the process of applying for ISO9002. COOLER MASTER implements a number of analysis and testing rules of the subcontractor to ensure the best quality through quality control. In addition, COOLER MASTER's commitment to quality extends to all aspects of its operations and services.
Enterprise process:
COOLER MASTER is able to provide innovative solutions that meet the needs of customers in real time. Rather than adopting the traditional business form but trying to innovate to meet such needs, COOLER MASTER's operation model is to emphasize efficiency and strict industrial management, carefully consider, carry out RD, manufacturing, marketing and sales, interlocking combinations, flexible and efficient to meet customer needs.
During the overall design process, COOLER MASTER maintains close contact with the customer, and also makes effective use of the online system, so that the customer and the engineer can maintain a good interaction and grasp the status of the project. In addition, COOLER MASTER's engineers make extensive use of (CFD) model analysis software tools to simulate the absorption and dissipation characteristics of thermal energy to ensure that the final product specifications are completely satisfactory to the customer.
Business Philosophy:
Our business philosophy is Innovation, Speed and Customer Satisfaction, because we are firmly committed to these three principles, and as a result, we have accumulated many long-term customers. COOLER MASTER has been providing the best cooling solutions for major companies in the world to achieve a win-win situation.
Innovation:COOLER MASTER NOT ONLY DOES EVERYTHING IT CAN TO ENCOURAGE INNOVATION, BUT ITS CORPORATE CULTURE ALSO MASTERS BREAKTHROUGHS AND CREATIVITY. The company encourages employees to have a risk-taking spirit that is not afraid of setbacks, whether it is rationalizing administrative mechanisms, simplifying work processes, or making design changes to improve product functionality, not to mention encouraging breakthroughs in innovative technologies and constantly finding new applications in products and services. In fact, in the COOLER MASTER philosophy, the ultimate goal of innovation is to develop customer-friendly technology.
为了提供更高层次的创新，COOLER MASTER拥有许多高学历的杰出工程师，组成R&D的精英团队，包括热能，机械及材料等相关领域专长的工程师。这个团队运用纯熟的设计，有效率的工作流程，随着产业趋势的脉动实时反应。严格控管每一步骤，以确保最高效率和质量，从热仿真，机械设计到样品的评估以及对实验性的生产，小批量产到最后的成批量产。
Velocity:In today's fast-changing and competitive business environment, companies across all industries recognize the importance of speed. COOLER MASTER strives to improve every step of the production process and to find ways to optimize it. Keeping abreast of the market and customer needs often leads to the introduction of appropriate solutions ahead of peers.
Customers can benefit from shortening their workflows. COOLER MASTER tries to shorten the time for mass production as efficiently as possible to ensure that it can take a large number of orders. That's why we put a lot of emphasis on streamlining processes and removing bureaucracy to ensure that customers are satisfied quickly.
Part of COOLER MASTER's strategy to increase speed is the expansion of production facilities, such as the establishment of a new factory in China, so that it can be more flexible and efficient to fulfill more customer orders, even if they are urgent and need to be shipped. Once the product is complete, the COOLER MASTER's distribution points ensure that the customer receives their instructions for delivery.
Customer satisfaction: COOLER MASTER spares no effort to create a mutually beneficial partnership for true customer satisfaction. One of the ways to ensure customer satisfaction is to customize products and services by considering the needs of customers, rather than simply providing all the solutions that may not be what customers really need.
The quality of COOLER MASTER also reflects a commitment to customer satisfaction, defined by customer needs, not by the company's convenience. Customers who deeply understand our approach and of course try to satisfy their own customers, so COOLER MASTER strives to ensure the quality of its products to protect the rights and interests of customers.
Through COOLER MASTER's global branches and operation centers, local customers can get real-time responses, as well as faster and more comprehensive services. The world's major suppliers and channels also complement each other to ensure that COOLER MASTER's customers receive the best possible service.
Future Vision:
While achieving the goal of COOLER MASTER, COOLER MASTER has achieved rapid growth by constantly changing and adapting itself in the rapid transformation of the global cooling industry. Constantly use resources to develop more advanced technology and maintain the spirit of innovation. It will also continue to simplify operations, effectively improve efficiency and enable the company to make changes to customer needs and markets, and provide better services to customers.
COOLER MASTER will continue to contribute to the innovation and technology of cooling solutions, and continue to serve customers, that is, to the best partners.
