It is an enterprise specializing in the research and development, design, production and sales of computer rice cookers, electric pressure cookers and other series of electrical products
In 2002, IRAETA was born. In the second half of 2002, the factory workshop of IRAETA started, and the first batch of smart rice cookers made in Zhongshan became famous in Zhongshan, where the industry gathered. Down-to-earth and focused on R&D, this is a long way to go. Soon, the OEM orders were full, and the factory continued to expand. IRAETA's strategic judgment ahead of the times and production technical support have promoted the popularization of smart rice cookers in the market, and contributed to the manufacturing and consumption upgrading of the Chinese market. IRAETA has been recognized and praised by partners for its high-quality products and overall solutions.
In the global market, IRAETA relies on the continuous upgrading of intelligent technology to show the style of China's intelligent manufacturing on the world stage. It is not only the products of IRAETA that have crossed the ocean into Europe and the United States, but also the concrete presentation of the spirit of Chinese craftsmanship in the world.Ten years like a dream, IRAETA from scratch, gradually become an influential rice cooker manufacturer, to achieve its own butterfly change. And the four founders who were excited at the beginning also worked hard to live their youth and gradually entered a fruitful middle age.
To outsiders, it all looks perfect. Only the four founders know that they still have a knot in their hearts that has yet to be untied. After 13 years, IRAETA, which had been brewing for a long time, finally decided to turn around and launch its own independent brand to the Chinese market. So far, IRAETA's long-standing energy has been fully released in the Chinese market, where aesthetic and functional requirements are more localized.
In the era of mobile Internet, the comprehensive upgrade of intelligence and the innovation of healthy materials have become the current theme of IRAETA brand rice cookers. IRAETA, which once again responds to the needs of the times, is playing more and more on the road of its own brand, and playing more and more. In 2013, IRAETA released the energy earthen pot rice cooker with ceramic liner, which upgraded the two major factors of fire and utensils in the cooking process.
In 2014, IRAETA released the WiFi Smart Rice Cooker, which cleverly pairs mobile Internet with smart rice cookers to provide a new way of kitchen cooking for 80/90 young people.
In 2015, IRAETA released the intelligent stir-fry machine, which automatically stir-fries, freeing hands and providing young mothers with a relaxed and pleasant cooking experience. Relying on differentiated intelligent products, IRAETA has been transformed into a friendly partner in the home kitchen. The brand dream that carried the original intention of the founder has long been reflected in reality and is going further and further towards the established path.
