
Zhejiang Aishida Electric Appliance Co., Ltd., a subsidiary of Aishida Group, was founded in 1978, is one of the top ten brands of kitchenware, a famous trademark in Zhejiang Province, and is mainly engaged in the research and development, design, production and sales of a series of cookware and small kitchen appliances
Founded in 1978, Aishida Group Co., Ltd. is a large-scale state-level non-regional enterprise group with Zhejiang Aishida Electric Appliance Co., Ltd. and Shanghai Aishida Auto Parts Co., Ltd. as its core holding subsidiaries, mainly focusing on industrial investment, involving cooking utensils, small kitchen appliances, auto parts and other related businesses. The company has a registered capital of 128 million yuan, covers an area of 800,000 square meters, employs 6,000 people, and achieved sales revenue of 2 billion yuan in 2007.
Zhejiang Aishida Electric Appliance Co., Ltd., the main holding subsidiary of the group, is located in Wenling City, Zhejiang Province, with the corporate mission of "manufacturing kitchen health products and improving the quality of human life", and is committed to being an advocate of green kitchen. The company's cookware manufacturing capacity ranks among the top in the world, and the domestic market share of its products ranks among the best, and its products sell well in 50 countries and regions in the world, and its export volume ranks first in the same industry in China. The company is at the leading domestic and international advanced level in the manufacturing technology and processing and manufacturing capacity of cookware and small kitchen appliances. The company is a high-tech enterprise in Zhejiang Province and an export brand-name enterprise that is focused on cultivating and developing in Zhejiang Province. In 2004, the Aishida trademark was recognized as well-known protection by the State Administration for Industry and Commerce, and according to the evaluation of the China Brand Research Institute, the Aishida brand entered the list of China's 100 most valuable well-known protection. The company is a "red list" enterprise for import and export of the General Administration of Customs, and the only brand on the list in the cookware industry recommended by the China Chamber of Commerce for Import and Export of Machinery and Electronic Products.
Shanghai Aishida Auto Parts Co., Ltd., a holding subsidiary of the group, is located in Qingpu Industrial Park, Shanghai, mainly engaged in the production of automotive aluminum alloy engines, cylinder heads, intake manifolds and other auto parts, the company has an annual production capacity of 2 million sets of automobile engine cylinder blocks and cylinder heads, and is the main supplier of Chery, General Motors, Hadongan and other automobile OEMs.
Aishida takes creating a century-old national brand as its corporate mission, adheres to the cultural concept of "Aishida, Aijiajia", aims to manufacture healthy products and improve the quality of human life, and implements capital operation and international brand strategy with the spirit of continuous improvement, and strives to build Aishida into the most influential well-known brand in the world.