Powerlong Real Estate Holdings Co., Ltd., founded in 1990, is one of the earliest listed commercial real estate companies in China, focusing on the development and operation of high-quality, large-scale, multi-format comprehensive commercial real estate projects
Powerlong Real Estate (HK.1238) is China's first commercial real estate company listed in Hong Kong, focusing on the development and operation of high-quality, large-scale, multi-format comprehensive commercial real estate projects. The 56 property projects developed by the company under the Baolong brand are distributed in 26 cities with rapid economic growth in Tianjin, Shanghai, Chongqing, Fujian, Jiangsu, Shandong, Henan, Anhui, Zhejiang and other provinces (cities), including 49 projects developed by Baolong Real Estate (HK.1238) and 25 projects in the Yangtze River Delta, including 10 projects in Shanghai. For many years, it has been rated as one of China's top 50 real estate enterprises, China's top 5 commercial real estate enterprises, China's top 10 listed real estate enterprises, China's top 5 commercial project brand value, and China's top 5 commercial real estate enterprise brand value.
The flagship product "Powerlong Plaza" is an urban complex integrating large-scale shopping, brand stores, food, entertainment, culture, leisure, residential and hotel. It is divided into three series, namely community-level neighborhood shopping malls for first-tier cities, regional-level shopping malls for second-tier cities, and urban commercial centers for third- and fourth-tier cities. According to the project location and local market demand, it also sets up a high-quality star-rated hotel and a large-scale indoor playground managed by an internationally renowned hotel management company, which is one of the largest comprehensive commercial real estate projects in the city, which meets the commercial and entertainment needs of local residents and improves the quality of the living environment of the city where the property is located.
Powerlong is committed to optimizing its tenant mix, actively introducing Wal-Mart, Carrefour, Tesco, RT-Mart, China Resources, Yonghui, Suning, Gome, Xingmei, Jinyi, China Film, Hengdian, Starwood, InterContinental, Parkson, Starbucks, Pizza Hut, KFC, McDonald's and many other Fortune 500 companies and many well-known domestic brands, reaching long-term strategic cooperation business relationships, maintaining the quality and value of properties with the help of multi-format interactive operation and economies of scale, and gathering huge flow of people, logistics, capital and information.
In the future, Powerlong will continue to introduce the "Powerlong business model" into China's fast-growing cities, meet the ardent demand for high-quality commercial properties from increasingly frequent commercial activities in emerging cities, and continue to select cities with good development potential to develop large-scale, multi-format and comprehensive commercial real estate projects. Adhering to the brand concept of "Powerlong grows together with the city", it is committed to becoming an important participant and promoter of China's rapid urbanization process, allowing more cities in China to have Powerlong Plaza, contributing new strength to China's urbanization process and creating new value for urban prosperity.
