Refined FINE

Overall scoring
80
Popularity index
20041

Introduction to the refined FINE brand

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Weiyi Furniture Trading (Shanghai) Co., Ltd., refined FINE, formerly known as "FFDM", a well-known brand of Weiye Wood Group, specializes in the manufacture and sales of pure American furniture furniture enterprises

"Fine Furniture" (formerly FFDM) is a well-known brand of the multinational enterprise "Fine Furniture Weiye Wood" Group, specializing in the manufacture and sales of high-value and high-quality American furniture. Weiyi Furniture Trading (Shanghai) Co., Ltd. is a wholly-owned company of Fine Furniture Weiye Wood Group, which is responsible for sales in China. The founder of the brand, Laurence Moh, the late Singaporean Chinese Mr. Mo Ruoyu, is an alumnus of the University of Pennsylvania with outstanding contributions, an internationally renowned entrepreneur and a pioneer in the furniture manufacturing industry. Founded in the last century, Universal Furniture is one of the largest furniture companies in the world. At the beginning of this century, another furniture industry aircraft carrier led by Mr. Mo, Fine Furniture Weiye Wood Group, officially set sail.

Jim Adams is currently the CEO of Fine Crafted Furniture in the United States. He has served as Vice President of the Furniture Manufacturers Association of America (AFMA), a member of the Board of Directors of the American Home Furnishing Federation (AHFA), and in 2001 was named one of the foremost industry leaders of 25 years by Furniture Today magazine. He is passionate about and dedicated his life to the U.S. furniture industry, and his extensive experience and leadership skills have led to great success in product development and marketing. Since joining Fine Furniture in 2007, Jim Adams has been developing a complete line of products that are more designed, more stylish, and more in line with the needs of the market, including the latest collection of Biltmore, which has received high praise in the U.S. market.

The production base covering an area of about 250,000 square meters is located in Shanghai, China, and concentrates the world's top technology and equipment: German construction machinery, Italian painting technology, high-quality wood from all over the world and sophisticated handicraft perfectly present the original design of American designers. Thousands of products span from classic to contemporary, and each style is a complete package that encompasses bedrooms, dining rooms, living rooms, foyers and lounges. The product design incorporates the new trends of the fashion and interior design worlds, resulting in a splendid appearance and a refined detail structure that creates the excellence of "fine refined furniture", providing a new definition of "quality" and "value". A large number of artisanal processes are the hallmark of the production of "Fine Furniture". The high skill of the artisans makes the finished furniture highly collectible. High-quality wood, combined with a unique production process, makes the final product maintain its original wooden style. Modern assembly line and advanced management mode ensure that it has a huge production scale at the same time, the product quality always meets the standards of the American market. Coating technology from Italy and a 2.5-kilometer bleaching paint line imported from the United States guarantee the highest level of bleaching, sanding, priming, topcoat and polishing processes to produce the perfect finished furniture.

High-quality and secure packaging escorts high-value products from production sites to retailer warehouses all the way to consumers' homes around the world. Nostalgia can always make people sigh, the classic is still infinitely charming, modern people's pursuit of traditional style has never diminished, "fine refined furniture" of the "American tradition" series of inspiration from the ancient European master classics or antique boutiques, the craft material still maintains the traditional style, each product is like a family heirloom, with you to travel the long river of history, taste the eternal classics.


This brand introduction page is provided with graphic information PP1002636 Collation compilation uploaded, last updated: 2025-05-05  Information error correction  disclaimer

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