
Shanghai Lixiang Enterprise Development Co., Ltd., Mingtu, founded in 1998, is one of the top ten brands of decorative plates, high-end environmental protection plate suppliers, and an early domestic enterprise that uses imported plate cores
In the beginning, the fifteen-year-old boy plunged headlong into the sea-like plate market, starting from the most basic details.After surviving the most difficult beginning, after three years of baptism, a little idea began to take root in Mr. Chen Junming's heart.To be a brand, to be a brand whose quality can be the benchmark of the industry.
In 1998, in the Shanghai plate market, the supply of plates exceeded demand. China's economy has set sail at a rapid pace, and Shanghai is the most significant change in China. At that time, the plate market was chaotic, shoddy, sitting on the ground and other behaviors abounded, because there was no need to worry about not selling, this chaos was maintained until 2002 before a little convergence.
In 2002, the General Administration of Quality Supervision of the People's Republic of China issued the "National Standard of the People's Republic of China for Formaldehyde Emission Limits in Wood-based Panels for Interior Decoration Materials and Their Products", standard number GB18580-2001.
In 2003, Mingtu became one of the first three companies to use imported plate cores.
In 2005, Mingtu became the priority enterprise in the industry to use CNC technology.
In 2007, Mingtu took the lead in using natural glue to integrate the concept of environmental protection into its products.
In 2009, Mingtu erected a brand banner in Shanghai and proposed: the brand positioning of the pioneer of environmental protection plates.
Brand concept
The concept of the famous rabbit: the first choice of the famous rabbit. Fashionable home, healthy life. The products take into account both aesthetics and environmental protection, keep improving, and pursue the perfect coexistence of beauty and environmental protection. Famous rabbit, focusing on home, in order to optimize the home environment of the dedication.
A perfect home: aesthetic interest should stand the test of time, although the fashion trend is changing with each passing day, but the standard of beauty will never change. We don't pursue quirky and ugly fashion, Famous Rabbit has its own high standards of beauty. Beautiful appearance can delight the body and mind of the occupants, the quality of environmental protection and safety is the guarantee of health, the perfect home should also have formaldehyde-free environmental protection standards, the family has the old and the young, environmental protection standards can only rise and not fall, the rabbit has always maintained high environmental protection standards, and has been improving.