Sinar Mas Paper (China) Investment Co., Ltd., founded in 1962, is involved in the fields of household paper/industrial paper/office paper and pulp and paper products, focusing on well-known paper brands such as Qingfeng/Weijieya/Zhenzhen/Canary CANARY
APP (China) is known as Sinar Mas Paper (China) Investment Co., Ltd. and its investment companies in Chinese mainland. Since 1992, APP (China) has invested heavily in the Yangtze River Delta and the Pearl River Delta, and has invested heavily in the establishment of large-scale pulp and paper enterprises with world-leading standards, represented by Jindong, Ningbo Zhonghua, Ningbo Asia, Jinhuasheng, Jinhongye, Hainan Jinhai, Guangxi Jingui, etc., as well as large-scale modern fast-growing forest areas.
In line with the tenet of "substituting imports and serving China", after more than ten years of development, APP's high-quality paper products are all over the field of medium and high-end paper products, meeting people's all-round life needs such as printing, packaging, office, and hygiene.
In the field of cultural paper, there are coated paper/card, offset paper, copy paper, printing paper, cash register paper roll, carbonless copy paper and so on. Jindong "Space Shuttle", "Dongfan" coated paper, Jinhai "Whale King", "Yayi" coated paper, Yalong "flagship", Jinxin "Canary" copy paper, Jinhuasheng "Like" carbonless copy paper are the leading high-end brands in the industry.
In the field of industrial paper, there are various types of high-grade coated white cardboard produced by Ningbo Zhonghua; And has "Golden Shell", "Golden Ou", "Caidie" and other famous provincial and municipal brand products, of which the "Golden Ou" brand is the title of famous trademark in Zhejiang Province.
In the field of household paper, there are mainly facial tissues and toilet paper of the three major brands of "Weijieya", "Qingfeng" and "Zhenzhen" produced by Jinhongye; Its "100% virgin wood pulp" and "no migratory fluorescent brighteners" are assured to meet the all-round high-quality life needs of Chinese consumers.
In the field of paper products, all kinds of books, paper bags, paper cups, etc. are mainly produced by Yalong paper products. Its series of books such as "Wan Shilong" and "Blue Snail" have become market-leading brands, and have been exported to Europe, America, Japan and other places.
In addition, in terms of papermaking raw materials, APP has the "leading" brand of chemical bleached sulfate eucalyptus pulp produced by Jinhai Pulp and Paper; The "Golden Leopard" brand produced by Jingui Pulp and Paper is the first chemical pulp product in China that uses 100% eucalyptus as the raw material for pulping.
