Jiangsu Sanxiao Group Co., Ltd., a well-known mosquito coil brand, a famous trademark in Jiangsu Province, a large-scale private enterprise group integrating various industries such as daily chemical products/household hygiene insecticidal products/personal hygiene care products
"Sleeping incense" mosquito coil is a brand of Jiangsu Sanxiao Group, by the famous Chinese comedian Zhao Benshan as the image spokesperson of "sleeping incense" products, "sleeping incense mosquito coils, drive away mosquitoes to protect health" product advertising has already resounded all over the north and south of the river, inside and outside the Great Wall. Since the product has been put on the market, it has been favored by consumers, and has created unlimited business opportunities for dealers all over the country, in September 2006, the "sleeping incense" mosquito coil was rated as "China Famous Brand" product by the China Famous Brand Strategy Promotion Committee.
Founded in 1989, Jiangsu Sanxiao Group Co., Ltd. is a large-scale private enterprise group integrating daily chemical products, household hygiene and insecticidal products, personal hygiene care products, packaging and printing, real estate development, logistics and transportation, foreign investment and other industries. Party and state leaders Hu Jintao, Zhu Rongji, Wu Guanzheng, Wei Jianxing, Hui Liangyu and others gave high praise and encouragement when they met with the leaders of the group or inspected the company.
Mr. Han Ping, chairman of the group, has always advocated and carried forward the enterprise spirit of "being a man first, then doing things" and adhered to the corporate tenet of "the hope of consumers and the pursuit of three smiles". By the end of 1999, after ten years of market operation, the group had developed into the world's largest toothbrush production base. Sanxiao toothbrush has a domestic market share of 50.6% (AC Nielsen survey data), and is exported to developed countries such as Europe and the United States. In July 2000, the group joined forces with Colgate-Palmolive Company, one of the world's top 500 companies, to establish a joint venture "Colgate Sanxiao Co., Ltd." Since then, the development of "Sanxiao toothbrush" has quickly stepped on the fast track of the international market.
The core products of the group's personal hygiene care products project, Xiaoshuang series sanitary napkins and sanitary pads, are served by film and television superstar Zhao Wei as the product image spokesperson, and the "Xiaoshuang" sanitary napkin advertisements are placed on CCTV and mainstream satellite TV at the same time, and the call of "being a happy woman with Xiaoshuang" has gradually taken root in the hearts of female consumers. Since Xiaoshuang products were put on the market, the product functions have been continuously upgraded and the product categories have been continuously improved. The composite bag easy-to-open label packaging and the blue chip sanitary napkin of "blue grooming chip, magical absorption effect" have won the praise of the majority of consumers, and new packaging products such as plastic boxed sanitary napkins, carton sanitary napkins, mesh surface layer cotton core silk thin sanitary napkins, bamboo charcoal composite chip sanitary napkins, 100% cotton pads and other new packaging products emerge in an endless stream. A well-established marketing network for consumer goods has now spread to urban and rural markets across the country.
In the new period, Jiangsu Sanxiao Group will, as always, adhere to the strategy of "integrity-based, quality first", give full play to its own large-scale industrial advantages, and will create new brilliance in the field of sanitary insecticide products and personal hygiene care products, serve the society with my products, and send health and happiness to thousands of households.
