It is a well-known high-end baby and children's home furnishing brand originating from Italy, specializing in the research and development, design, production and sales of series of cribs and bedding, and is known for its safety and high quality

PICCI STARTED IN ITALY AT THE END OF THE 60'S, WHEN MRS PAOLA CHERUBINI INTRODUCED A CRIB WITH SPECIAL FABRICS IN ITALY, WHICH WAS VERY POPULAR. Like GUCCI, he created a fashion for baby furniture, and the crib was so successful that it became popular in Italy.

At the end of the 70s, Picci was already traveling all over Europe, with orders from all over Europe, all wanting to bring her home. In the 80s, the first fully defined baby's room was born, with wardrobes, beds, bedding and knitting accessories to create a warm and inviting space for the baby.

In the 90s, PICCI entered the U.S. market, and ten years later, PICCI became a premium brand in the U.S. market. There are warehouses and offices in New York, crossing the American market from east to west coast.

First of all, the selection of fabrics, Italians, especially Florentines, make bedding, not only as bedding, but as a FASHION work of art. Therefore, the texture of all materials must be in line with the original intention of the designer. PICCI is designed to allow mothers to better pass on love to their babies.