Out of his love for vinyl records, Hideo Matsushita resigned from his job to devote himself to the audio industry, and Audio-Technica was established in 1962. Audio-Technica headphones are simple and delicate representatives of Japanese style, and the shape of Asian female voices with the log cavity has won the titles of "iron taste" and "female poison". In 2014, Audio-Technica began to launch the SPORT sports earphone series, which was sought after by many consumers. Among them, Audio-Technica ATH-SPORT50BT and ATH-SPORT70BT are the award-winning models of sports headphones at the VGP 2018 SUMMER Awards in Japan.
 
The ATH-SPORT50BT is priced at 618 yuan, which is suitable as a starter option and offers four beautiful colors. The biggest feature is the inclusion of Active Fit, a ridged earbud that makes it easy to listen to ambient sounds, to improve the safety of outdoor use. The ATH-SPORT50BT has an over-ear design with angled 45° in-ear tips for a secure fit. It has IPX5 waterproof ability, but unfortunately the 28.5g body is a bit heavy, but the battery life is only 6 hours, and it takes 3 hours to charge, which is not a small gap compared to most earphones.
 
ATH-SPORT50BT is equipped with a 9mm driver unit, does not support aptX or AAC Bluetooth coding, the sound has the consistent characteristics of the brand, the resolution of the middle and high frequencies is better than the lines, the low frequency lacks a sense of volume, the middle and high frequencies have good elasticity, and there are also some vocal polishes of the Iron Triangle, and the female voice is clear, which is also suitable for Asian female vocal tracks.
 
ATH-SPORT70BT can be regarded as an advanced choice, priced at 1050 yuan, and only available in black and gold. Its appearance is the same as that of the ATH-SPORT50BT, and the latter has all the functional characteristics of the ATH-SPORT70BT, and even the weight, charging and battery life of the two are completely identical. Compared with the ATH-SPORT50BT, the ATH-SPORT70BT is "advanced" in that it supports AAC Bluetooth coding, and the driver unit adopts a more advanced carbon fiber coated diaphragm, which has better transient response ability, making up for the shortcomings of the ATH-SPORT50BT lack of low-frequency volume sense. The ATH-SPORT70BT also includes a "Receive External Ambient Sound" function, which allows you to quickly switch between "Music" and "External Sound" modes for added safety. In addition, the ATH-SPORT70BT comes with COMPLY foam earplugs, which are more comfortable to wear and sound insulation than ordinary silicone cases.
 
Audio-Technica has also launched wired sports headphones for consumers to choose from, but the only models currently on sale are the ATH-SPORT 1/ATH-SPORT 1 IS. The IS suffix is a headset with a wire control, and vice versa, without a wire control, and the two headphones are the same in other aspects. The earbuds are also equipped with Active Fit earbuds, which support IPX5 waterproofing, weigh 11g, and are equipped with a "new 3D scanning earphone hook" and a U-shaped rear earphone cable for good wearing stability. In terms of sound quality, the ATH-SPORT 1/ATH-SPORT 1 IS has a narrower soundstage than the ATH-SPORT50BT, but the low-frequency volume is sufficient, and the overall is still more suitable for female vocal tracks. The prices of the two are 158 yuan and 228 yuan respectively.