Founded by singer Dr. Dre, Beats is synonymous with trendy headphones and has appeared in many celebrities' street photography. In 2014, Beats was acquired by Apple. In 2017, a survey by statista for the United States showed that Beats ranked third in the headphone brand market share, and was one of the three brands established after 2000 in the top ten, and its newly launched product Beats X has long occupied the top three of the 1000~2999 yuan headphones. In 2018, Beats became the official supplier of headphones, wireless speakers and other audio equipment for the NBA and the U.S. Basketball National Team.
Among the Beats products, the most athletic attribute is the Powerbeats series, which is now available on the Powerbeats3 Wireless. The biggest feature of Powerbeats3 Wireless is the inclusion of Apple's W1 chip specially developed for headphones, which greatly improves the connection and battery life of wireless earphones. It works seamlessly on Apple devices such as iPhone, Apple Watch and iPad, while on Android devices it requires a Bluetooth menu. The Powerbeats3 Wireless also features Type 1 Bluetooth technology for a connection distance of more than 100 meters. Plus, Powerbeats3 Wireless can play music for up to 12 hours, which is the best for strap-on headphones, and even rivals hard-collared headphones. It is also equipped with Fast Fuel technology, which can listen to music for 1 hour after 5 minutes of charging.
As a brand of Apple, although Beats' products are not indicated on the package, they all carry MFi certification and support AAC Bluetooth encoding. The sound style of the Powerbeats3 Wireless is similar to that of previous Beats products, emphasizing low frequencies, full of volume, and elasticity. The mid-frequency sound coloration is heavier, and the restoration of the human voice is not in place, which is not durable to hear; High frequencies are relatively average, lacking transparency and brightness, and are generally more suitable for rock, hip-hop and other genres. In other aspects, the Powerbeats3 Wireless still uses the iconic hanging ear design, but it only supports life waterproofing, and the price is 1468 yuan.
If you don't usually exercise hard and don't have a requirement for waterproofing, then Beats X is a good choice. Like the Powerbeats3 Wireless, it uses the same W1 chip, which can seamlessly switch between Apple devices, has a Bluetooth transmission distance of more than 100 meters, a battery life of up to 8 hours, and supports fast charging for 5 minutes and 2 hours of listening to songs. It can also be attached to the ear fins for magnetism, and the Flex-Form cable allows it to fit snugly around the neck and make it easy to carry. The sound quality of the Beats X is more balanced than Beats's previous products, but it is still a bit heavier than other brands, with plenty of volume in the low frequencies and a bit collapsed in the mid-range vocals. The price is around 899 yuan.