Beijing Red Horse Media Culture Development Co., Ltd., Damai.com, a well-known performance/sports ticketing and technology service platform, provides tens of thousands of ticket ordering services such as concerts/concerts/dramas/sports competitions, and has a number of independently operated businesses such as self-operated Damai performances/Damai sports/Damai movies/Damai entertainment
Founded in 2004, Damai Group (Beijing Hongma Media Culture Development Co., Ltd.) is a well-known LIVE entertainment distribution platform in China, a high-quality performance, sports ticketing and technology service platform in Chinese-speaking regions. Its core business unit, Damai.com, is a well-known and leading Chinese-language ticketing brand in the world, providing tens of thousands of ticket ordering services such as concerts, concerts, dramas, and sports competitions in an all-round way, with a market share of more than 70% of the domestic marketable ticketing part, and is a leading enterprise in the domestic Internet electronic ticketing industry.
Damai Group focuses on the diversified integrated marketing of the cultural and sports business, with products and services spanning multiple creative industries such as culture, sports, entertainment, amusement exhibitions and high-tech research and development, and has a number of independently operated business sub-brands such as self-operated Damai performances, Damai sports, Damai movies, Damai entertainment, etc., forming a high-end brand service system of the whole industry chain from content production and production, diversified business publicity, intelligent venue operation, digital ticket sales to high-tech system terminals, and the overall development strength and business scale of the group. It has reached international standards.
As of 2016, Damai Group's business has radiated to six core regions in China, including Northeast China, North China, Central China, East China, South China and Southwest China, with 46 branches/offices, more than 100 million high-quality registered users with high customer unit prices, covering 330 cities around the world, providing professional ticket marketing, ticketing technology and venue services for more than 1.8 million popular performances and sports events.
As an Internet company driven by scientific and technological innovation, Damai Group has a R&D team of more than 300 people, which has successively developed innovative ticketing technologies such as online, offline, wireless terminals, electronic tickets, RFID, ID card ticket purchase, face recognition, etc., and has more than 200 software copyrights and 19 patents (3 invention patents). The above technologies not only lead the rapid development of the ticketing industry, but also establish industry standards for the new construction and configuration upgrade of other ticketing system platforms, so that Damai Group can become a ticketing and venue system partner for well-known venues and performance groups such as Shanghai Mercedes-Benz Arena, Dalian Damai Sports and Cultural Center, Beijing Damai Super Theater, Shanghai Grand Theater, National Theatre, Hangzhou Grand Theatre and other well-known venues and performance groups. In addition, Damai is also providing venue system terminal services for more than 6,000 venues and performance groups across the country.
At the same time, based on the fan economy, Damai Group also effectively connects the entertainment consumption needs of online users with the market expansion activities of program suppliers in the upstream of the industrial chain, makes full use of its own market advantages, complements its advantages with the upstream, actively drives market growth, gathers core entertainment consumer groups, and forms a platform for information mining and channel sales mutual promotion. At present, Damai has a number of high-quality fans as high as 60 million, hundreds of strong IP fan resources, covering Chinese, Japanese, Korean, European and American markets, with an average consumption power of 1,000 yuan, and has successfully created hundreds of artists-exclusive online and offline fan entertainment interactive marketing platforms.
Looking to the future, Damai Group will also focus on the field of large cultural and sports industry, under the premise of continuously improving its business layout, through innovative technical means such as fan economy and black technology, integrate online and offline resources, based on the Chinese regional culture and sports market, while making the business refined, bigger and stronger, further actively expand overseas markets, bring Chinese boutique performances to the international stage, enhance the international influence and communication of Chinese culture, and create a flagship brand and business territory of "Great Culture and Sports".
