
Hunan Haiyi E-commerce Co., Ltd., Anchor, is mainly engaged in the research and development, design, production and sales of smart devices and their accessories, and its USB charging products are well-known in the industry
Founded by a former Google engineer, Hunan Haiyi E-commerce Co., Ltd. is committed to becoming a leading brand in the field of global smart devices and accessories, and promoting the beauty of China's intelligent manufacturing.
In the past five years, Anchor, a USB charging brand under Haiyi, has become a leading brand in the online market in North America, Japan and Europe, with products selling well in more than 30 countries and regions, with 24 million satisfied users, and is a highly praised Chinese brand in the global mainstream consumer market.
In the fields of USB charging, smart home, audio digital and protection accessories, Haiyi will concentrate on creating a rigorous and thoughtful intelligent partner with excellent quality. Each technical improvement meets the actual needs of users; Every detail of creativity is integrated into the balanced thinking of technology, art and life. Seawing is fully committed to the effortlessness of the user.
R&D and innovation are the important genes of Haiyi and the foundation of the success of the Anchor brand. Haiyi has always maintained continuous investment in key technologies, product development, R&D team building, etc., and is committed to relying on the top R&D team to create world-class differentiated leading products, so that users can enjoy the pleasure and convenience brought by technology.
In 2013, Anke developed its innovative PowerIQ™ technology, which allows charging products to automatically identify devices and provide maximum charging speeds within a safe range, far ahead of market responses.
In 2015, after Qualcomm launched Quick Charge 3.0 fast charging technology in the United States, Anchor took the lead in launching USB charging accessories adapted to this fast charging technology to quickly respond to user needs.
In terms of R&D investment, Haiyi far exceeds the average level of the same industry, and insists on increasing significantly year by year. At present, there are more than 300 employees engaged in research and development, accounting for about 60% of the company's total employees. In addition, Haiyi has also set up a special incentive fund to encourage the R&D team to forge ahead and continuously obtain various patents and new technological achievements.