
Founded in 1999, the famous whole house decoration brand, the entrepreneurial project incubated by Gaopai Wood Group, based on the pain points of traditional home decoration, subverts the traditional concept of home decoration, creates an integrated overall home decoration concept, and provides a fast and complete new home decoration experience
Founded in 1999, Gaopai Wood Group is a leading enterprise integrating product development, manufacturing, sales and service in the modern home building materials industry. It has two production and operation bases in Central China and East China, more than 1,000 stores and customer service centers, and a sales network all over the country, and its products are exported to more than 50 countries and regions around the world, such as the United States, Canada, the European Union, Japan, and South Korea.
Zhejiang Gaopai Wood Industry Co., Ltd. is located in Nanxun, the source of the global solid wood industry chain, and is committed to providing global users with solutions for solid wood and solid wood flooring, international advanced equipment and technology, as well as strong supply chain capabilities, which have created the excellent quality of Gaopai solid wood flooring.
Hubei Gaopai Wood Industry Co., Ltd. is located in the core industrial circle of the middle of China's most potential laminate flooring (Hubei Xiaogan Gaopai Forest Industry Industrial Park), and its unique production technology ensures the stability and superiority of Gaopai laminate flooring products, and has become a leader in the laminate flooring industry.
Hubei Gaopai Integrated Home Furnishing Co., Ltd. is an entrepreneurial project incubated within Gaopai Wood Group, based on the pain points of traditional home decoration, subverting the traditional concept of home decoration, creating an integrated overall home decoration concept, using Gaopai's new environmentally friendly bamboo and wood fiber integrated wall panels directly installed on the blank wall, 7 days to live in a new home, providing a fast and complete new home decoration experience, and providing consumers with more money-saving, time-saving, labor-saving integrated upgrade services.
High-brand brands accurately grasp the needs and visions of customers, build strong brand equity, not only to manufacture the most cost-effective products, but also to become a trend leader in the field of flooring and integrated decoration. In 2011, Gaopai concentrated on manufacturing the world's first Luban tenon flooring, representing the highest level of technology and quality in the global flooring industry, and creating a legend of solid wood flooring to challenge the ultimate stability. In 2015, the Gaopai flooring brand was newly positioned as "focusing on environmental protection and good flooring", constantly challenging new heights of environmental protection and quality. In 2017, based on the pain points of home improvement users, Gaopai Integrated Home creatively launched new environmentally friendly integrated home decoration products to the market, providing new choices for consumers to upgrade their home decoration needs for a new round.
In 2016, Gaopai Group began to learn from Haier, and strategically promoted "enterprise platformization, employee creation, and user personalization": enterprise platform corresponds to the Internet thinking of the enterprise, that is, the enterprise has no boundaries; Employee creation corresponds to the value embodiment of employees, and employees become innovators of independent entrepreneurship and innovation; User personalization corresponds to the Internet purpose of the enterprise, that is, to create the best user experience in the whole process.
The advent of the Internet era has subverted the development model of the traditional economy, bringing new challenges and opportunities to enterprises. Gaopai hopes to create a world-class brand in the Internet era through model innovation.