Founded in 1999, a well-known pine furniture brand, it is a modern furniture enterprise integrating product development, design, manufacturing and sales
China Guirenyuan Furniture Co., Ltd. is located in Xuzhou City, the birthplace of Han and Han culture and a national historical and cultural city.
The company has senior designers, wood craftsmen and advanced manufacturing equipment, is a strong manufacturing enterprise in the domestic pine furniture industry.
Since its establishment, the company has been known for its excellent design concept and pine furniture manufacturing technology. It has created "Guirenren" brand awareness and customer loyalty. The product is made of 100% delicate texture, long growth cycle, and Russian pine sylvestris sylvestris in the cold zone above 60 degrees north latitude as raw materials. After material selection, drying, degreasing to finished products, they have undergone strict quality control by "Guirenren", so as to ensure product quality and consumer interests. The company implements franchising, with a scientific and standardized brand operation model, establishes "Guirenyuan" brand stores nationwide, and promotes "Guirenyuan" into a new brand era with a systematic and perfect brand marketing strategy.
The design of pine furniture of "Guirenyuan" brand is simple and bright, smooth and smooth, exquisite and delicate workmanship, focusing on environmental protection and health, advocating green home life, so that you can always feel the unique charm and style of pine furniture.
Over the years, Guirenyuan has always adhered to the enterprise spirit of constantly surpassing itself, winning the unanimous respect of consumers and the high recognition of the industry, and the brand value of Guirenyuan has been rooted in the minds of thousands of consumers. In recent years, Guirenyuan has been rated as the provincial and municipal "advanced enterprise", "window enterprise", "civilized enterprise", "quality trustworthy unit", "special credit enterprise" and other honorary titles, known as the evergreen tree of China's private enterprises, and a successful model of the rapid development of China's furniture enterprises. With the rapid development of Guirenyuan, the dream of Guirenyuan is more ambitious, the mission of Guirenyuan is more arduous, and the sense of responsibility of Guirenren is stronger.
Guirenyuan has taken "creating a green and healthy home and building the leading brand of Chinese national furniture" as its corporate vision.
We are well aware that we are still far from our goal, but we are convinced that we have put ourselves in the big picture of the world to think about our mission and goals. Let's work together to achieve a green and healthy home life!
Noble brand:Brand protection is an important task in the brand strategy of Guiren, the purpose of which is to maintain the popularity and reputation of the brand, protect and enhance the brand value. In accordance with the requirements of the company's "Measures for the Management of Intangible Assets", we take trademark management as the starting point, and continue to increase our efforts in trademark registration, use and protection, and comprehensively protect the rights and interests of trademarks, patents, trade secrets, domain names, etc
Brand LOGO:The visual image of the unification of the external appearance of the noble popularity starts from the brand LOGO, and the distinctive LOGO is reflected, giving customers a deep visual memory.
Brand meaning: fully interpret the intrinsic meaning of the Guirenyuan brand, and the visual audience can fully feel the brand connotation of Guirenyuan!
Brand slogan:In today's homogeneous market competition, the excellent advertising slogan of Guirenren makes consumers deeply feel the importance of health and advocates a new concept of healthy life.
