Founded in 1905, a well-known brand of daily-use ceramics, Hunan Hualian Porcelain Industry Co., Ltd. is a modern enterprise integrating R&D, design, production and sales of large-scale daily-use ceramics and art ceramics
Hunan Liling Hongguan Kiln Porcelain Industry Co., Ltd., formerly known as Hunan Liling Qunli Porcelain Factory, began in 1905 in 1905 the Qing government allocated special funds to revitalize the ceramic industry set up the Hunan Government Porcelain Industry School (the following year the establishment of Hunan Porcelain Company, government-run), located in Liling, Hunan, one of the three famous ancient porcelain capitals in China, is a strong, far-reaching culture,Set R&D, design, production and sales in oneA large-scale industrial company of daily ceramics and art ceramics.
The company has a long history and has created a century-old legend, and has successively produced porcelain for the daily life of several generations of national leaders, including Mao Zedong, and national gift porcelain for foreign dignitaries on behalf of national symbols and identities, and is known as the first brand of Chinese national porcelain. Among them, the "Mao porcelain" specially made for Mao Zedong in his later years is known as the peak of oriental ceramic art in the 20th century with its characteristics of "white as jade, bright as mirror, thin as paper, and sound like chime", and is well-known at home and abroad. In 2003, Li Tieying, former vice chairman of the Standing Committee of the National People's Congress, was moved by the legendary cultural heritage of the Red Official Kiln and many masterpieces, and personally wrote the "Red Official Kiln" as a reward. Since then, the name of Hongguan Kiln has become popular in China.
In 2008, Hunan Hualian Porcelain Industry Co., Ltd., a leading brand in China's daily ceramics industry, became the owner of Hunan Liling Hongguan Kiln Porcelain Industry Co., Ltd., and injected fresh power and strong working capital into Hongguan Kiln with an international marketing vision and scientific management mechanism. At present, Hunan Liling Hongguan Kiln Porcelain Industry Co., Ltd. has more than 500 employees, with an annual production capacity of more than 100 million yuan, and has won many honors such as the national intangible cultural heritage - Liling underglaze five-color porcelain firing technology inheritance base, national industrial tourism demonstration site, national geographical indication protection products, and China's well-known trademark.
Adhering to the technical standards of Chinese porcelain, adhering to the legendary official kiln, advocating the brand positioning of wonderful products and the value proposition of noble, extreme and scarce, Hongguan kiln has always led the value of China's high-end ceramic brands, and covered the national market through the original advanced marketing model of "retail, distribution, group purchase customization", established a banner benchmark for China's ceramic industry, and wrote a new chapter in China's ceramic industry.
